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3 Falke Bio
Todd-AO Luxury.
Copenhagen, Denmark, 1958 - 1982
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This article first appeared in
..in 70mm
The 70mm Newsletter |
Written
by: Thomas Hauerslev.
Pictures Photographed February 7, 1982 by author except when noted. |
Issue 52
- March 1998 |
The sign in daylight.
The Beginning
The "Bio" letters have survived is is now in the hands of
the editor.
We are in the 1950s. A decade of hope, teenagers and big screens in
the cinema. One innovative movie format caused particular attention. A new
film, "Oklahoma!",
opened in New York
in 1955 using the revolutionary new wide screen process, Todd-AO.
The film became an instant hit and soon European exhibitors took notice of
the success. The first European Todd-AO installation opened in Rome
(Adriano) on February 14, 1957 and a month later, Germany followed with
the first purpose-built Todd-AO cinema in Europe (The Savoy in Hamburg).
The first Todd-AO cinema in Scandinavia was the 3 Falke Bio in Denmark.
This is the story of the 3 Falke Bio.
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Further in 70mm reading:
The Cinema Opens
August A. Andersen
Architecture
Projection and Screen
"South Pacific"
The Prime Years
The 1970s
New Management
The Best Cinema
Coming in 2000
Internet link:
Box-office statistics
All
films shown at 3 Falke Bio
Text in Danish
8mm film 1
8mm film 2
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The Cinema Opens
Construction
of 3 Falke Bio.
The 3 Falke Bio opened to the public on Friday October 24, 1958. The
night before had been an invitational premiere for special guests and
government officials. The designer, Mr. Ole Hagen (1913 - 1984), was a
famed Danish architect, responsible for numerous schools, public buildings
and houses. His company Ole Hagens Tegnestue was the largest
architectural firm in Denmark for many years. In 1959 he also designed the
Cinerama theatre in Copenhagen, known as Kinopalæet.
The 3 Falke Bio had 1000 seats but was far from being the largest cinema
in terms of seating capacity in Denmark at that time. Several Copenhagen
cinemas had more seats: The Nora
(1184), The Palads
Teatret (1549), The Palladium
(1347), The Saga (1692) and World Cinema (1575). In terms of screen size
and film width, however, 3 Falke Bio beat them all. Todd-AO, Big Screen
and 6-track stereophonic sound were all slogans that made 3 Falke
Bio famous. |
3 Falke Bio's 70mm premieres:
"Becket"
"The
Bible...In the Beginning"
"The
Dirty Dozen"
"Close
Encounters of the Third Kind"
"Doctor
Dolittle"
"The
Comedians"
"Earthquake"
"Funny
Girl"
"Gone
With the Wind" (Europe premiere)
"Goodbye,
Mr. Chips"
"Hello,
Dolly!"
"Ice
Station Zebra"
"Kelly's
Heroes"
"Lawrence
of Arabia"
"Logan's
Run"
"The
March of Todd-AO"
"The
Miracle of Todd-AO"
"Mutiny
on the Bounty"
"My
Fair Lady"
"Oklahoma!"
"Porgy
and Bess"
"South
Pacific"
"That's
Entertainment"
"Waterloo"
"Where
Eagles Dare" (Europe premiere)
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The
entrance of 3 Falke Bio.
A sign with neon lights and 24 sheet poster always decorated the
front. The boxoffice is seen here to the right of the entrance.
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August A. Andersen
Box
office.
The licensee to operate the cinema was Liberalt Oplysningsforbund
and in August, 1958 they hired Mr. August A. Andersen (1910 - 1990) to be
the manager of their new prestige cinema. Mr. Andersen had begun his
career in the cinema business in the late 1920s as usher and later as
projectionist at the Metropol and Palladium cinemas in Copenhagen.
Immediately prior to becoming manager of the 3 Falke Bio he came from
positions at Paramount and Warner Brothers. Mr. Andersen stayed at 3 Falke
Bio until retirement June 31, 1977, nearly 20 years later.
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3 Falke Bio's 70mm re-runs:
"The
Agony and the Ecstasy"
"Battle
of the Bulge"
"Ben
Hur"
"Camelot"
"Cheyenne
Autumn"
"Dersu
Uzala"
"Doctor
Zhivago"
"The
Great Race"
"McKenna's
Gold"
"Oliver"
"Paint
Your Wagon"
"Ryan's
Daughter"
"The
Sand Pebbles"
"Sleeping
Beauty"
"The
Sound of Music"
"Those
Magnificent Men in their Flying Machines..."
"2001:A
Space Odyssey"
"West
Side Story"
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The
outer foyer.
At 2 PM October 16, 1958 the architect and the manager opened the
doors to the new cinema for the press. They explained the new film format
Todd-AO, the screen size and the sound system and how it all worked
together. At this point it was announced that "South
Pacific" in Todd-AO would be the first film at 3 Falke Bio. "It
is going to be a tremendous success and [Opening night] will be sold out
before the craftsmen are gone". Mr. Anderson enthusiastically
told the admiring writers. He had seen "South Pacific"
in London and predicted 6 week run at 3 Falke Bio. Opening night was sold
out in less than an hour and "South Pacific"
stayed at 3 Falke Bio 184 weeks (two runs: 72½ and 112 weeks) for a total
of more than 3½ years. It was taken off February 14, 1963, 2056
performances later. |
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Architecture
The inner foyer.
3 Falke Bio was built like an amphitheatre with 28 rows of seats. All
rows were curved to provide the best possible sightlines to the screen.
The first 1/3 of the seats were the first 11 rows on an upward sloping
floor from the screen bottom. Row 12 was raised 2 meters (6 ft) from the
floor. The succeeding 16 rows climbed steeply up to the back of the
cinema. The seats, with teak arm rests, had turquoise upholstery and were
made by Odense Stole- og Møbelfabrik. The floor was darkstained
pine with carpets on the stairs. The ceiling was dark blue with built-in
downlights. Walls were Asbestolux tiles with acoustic equalization,
and a 15 Watt lamp was hidden between each tile. The stage was illuminated
by means of 81 ceiling-mounted spotlights. The foyer was very small: there
were public phones and a concession kiosk; the boxoffice was outside.
Staff rooms were on the 2nd and 3rd floor.
Projection room was on the 4th floor… and there was no
elevator.
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Projection and
Screen
The
first pair of DP70s installed in Denmark and in Scandinavia.
The projection room was well equipped. Two Philips all-purpose DP70
projectors with Mole Richardson lamphouses, one Ernemann 35mm projector,
one Bang & Olufsen V-6 6-track amplifier, a rewind table, and
of course a coffetable for the projectionists. Projection lenses for
Todd-AO were American Optical Cine-Aperagons of exceptionally good
quality. The screen was the largest ever in a Danish cinema: 17,6 meters
wide (58 ft) and 8 meters tall (26 ft). The curve depth was 2,7 meters (9
ft). The screen was the entire forward wall which gave a fantastic
illusion of looking out of a window. Black masking could be
moved up and down in order to show 35mm formats. The 3 Falke Bio screen
was surpassed in size only by the Cinemiracle and Cinerama screens later
installed in Denmark. After they closed, 3 Falke Bio´s screen remained
the largest in Denmark. Behind the screen were 5 sets of loudspeakers.
Each channel consisted of 3 woofers on top of each other mounted on a
large baffle made of wood. There was a tweeter on top of the baffle. 36
effects speakers were located in the auditorium, hidden behind the Asbestolux
walls. The sound quality was remarkable according to trade press.
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The first view of the Todd-AO screen.
The most faithful guest was Mr. Ejner Knudsen who saw "South
Pacific" more than anyone else. He was 62 in 1958, father of
four kids and a widower. He always bought the same seat. Row number 1,
seat number 1 (Nearest to the screen). He was very fond of Ms. Mitzi
Gaynor and saw her lovely talents more than 170 times. On several
occasions he was given special attention when he had seen the film a
certain number of times. Saturday, July 16, 1960 on the occasion of his
going to see the film the 50th time, Mr. Andersen gave him a
complete set of movie stills, a bottle of cognac and a tour in the
projection room. Mr. Andersen later recalled the expenses for this award
far exceeded the ticket income from Mr. Knudsen. But the newspapers loved
the story of the man who saw "South Pacific"
every Saturday from the same seat and it was good press coverage for the
cinema.
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"South
Pacific"
Steps
from foyer to the cinema.
"South Pacific" was shown every day at 7:30
PM and also at 4 PM during weekends. The promotional short "The
Miracle of Todd-AO" accompanied "South
Pacific" from the first day. It never had a Danish title,
but was affectionately called The Roller Coaster Ride and was even
advertised by that name. The show at 3 Falke Bio was advertised all over
Denmark and even in Malmö, Sweden. The Todd-AO process made an
unprecedented impact on the Danes. Busloads of people came to 3 Falke Bio
night after night to see The Greatest Show in Todd-AO! 3 Falke Bio
was the only cinema to play the film in Denmark and it was the biggest
success in Denmark, ever! Tourists also frequently came to 3 Falke Bio as
films were always played in original versions with subtitles in Danish.
262.368 guests saw the film during the first year.
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The Prime Years
The cinema seen from the screen.
In the following 12 years 3 Falke Bio played many of the best 70mm
films Hollywood had to offer. Many films broke records and the cinema was
well known outside Denmark for its beautiful architecture and perfect
viewing conditions for 70mm. A few celebrities visited the cinema during
premieres. Mr. Omar Sharif ("Lawrence of Arabia"),
Mr. Peter Glenville ("Becket") and Mr. Rod
Steiger ("Waterloo") all visited 3 Falke Bio. A
premiere at 3 Falke Bio was always a Copenhagen event. The royal family,
diplomats and politicians often visited the cinema on these black tie/dark
suit occasions.
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Side view of the auditoria.
Walls were Asbestolux tiles with acoustic equalization, and a 15 Watt
lamp was hidden between each tile.
The technical equipment at 3 Falke Bio was always state of the art.
Even before the opening in 1958 there were plans to rebuild 3 Falke Bio
for Cinemiracle. The plans never materialized, however, because the
screen would have been too small. A few years later a proposal to install Cinerama
was considered. Again, 3 Falke Bio declined. They had a good business with
Todd-AO and saw no reason to change to Cinerama. The DP70 projectors were
re-equipped with new Zeiss´ 6500 Watt Xenon light lamphouses in
1967. Dimension 150 was installed the same year at the expense of
20th Century Fox to be used only for "The Bible…In
The Beginning". The complete D-150 120 degree screen was
installed and later taken down again. Newspaper ads wrote it was the first
D-150 installation in Europe. Sensurround was installed for "Earthquake"
in 1975. A Philips/Kinoton non-rewind ST 270 platter system was
also installed in 1975 and taken out again 1977/78. Dolby Stereo (A
CP50 processor) and new speakers were installed for "The Deer
Hunter" in March 1979. A new specially-coated screen was
installed before the premiere of "Lawrence of Arabia"
in 1963. |
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The
1970s
"Lawrence
of Arabia" poster on side walk in 1963. Picture from Thomas Hauerslev
collection.
The first 12 years went by quickly, and the cinema rode on a huge wave
of popularity. Thanks to excellent management, good films and a faithful
audience 3 Falke Bio was a success. The second 12 years (1970 -1982),
however, audiences declined. Very few films lasted more than three months.
Films were taken off after only 2 or 3 weeks, a far cry from the roaring
60s when films easily played more than 6 months. Only 6 films stayed on 3
Falke Bio´s vast canvas for more than 3 months from 1970 until closure in
1982. "The Godfather" (9 months), "The
Great Gatsby" (5 months), "Hello, Dolly!",
"Kelly´s Heroes" and "Earthquake"
(all 4 months), "Close Encounters of the Third Kind"
(3 months). After 1977 the cinema lost money. What went wrong? There were
several reasons. Film making changed, distribution/-exhibition changed,
and audiences changed. There was a general recession affecting all cinemas
in Copenhagen. A lot of older cinemas closed during the 70s and were
replaced by a new form of cinemas; the multiplex. Many films of the
70s were "smaller", more intimate and lower-budget types of
movies that didn´t require a Todd-AO screen. 3 Falke Bio´s
original audience was getting older and perhaps lost interest in going out
to see films in the cinema. They preferred to stay home and watch TV. The
new generation of cinemagoers spent their money at the new shoebox-sized
cinemas located around central Copenhagen. As revenues declined 3 Falke
Bio simply did not get the blockbusters anymore. And as they
didn´t get the big movies, audiences stayed away even more. After Mr.
Andersen retired in 1977, 4 different mangements tried to infuse new life
into 3 Falke Bio. At this point, the fight was already lost, but nobody
knew that yet. The new managements, with one exception, had no idea what
to do with the cinema. Eventually they gave up.
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The
flat screen during installation spring 1983.
On July 1, 1980 Mr. Per Hauberg (age 28) fulfilled his dream of becoming
manager of 3 Falke Bio. His passion for 70mm was well known by film
distributors and they willingly supported his desire to run the classic
prints one last time. Mr. Hauberg fought valiantly for 10 months to save
"his" cinema with a colorful mixture of 70mm- and 35mm re-runs.
Thanks to his efforts 20 different 70mm films were shown on the big
screen, half of them having never been shown on 3 Falke´s giant screen
before. That was the last opportunity to see and hear 70mm
re-releases with 6-track stereo in Copenhagen. A newspaper strike broke
out in late April 1981. Without advertising it was impossible to run the
cinema. Mr. Hauberg was forced to shut down his operation of the cinema in
May 1981. He lost more than DKK 200.000 (USD 31.000) on his dream. And
incredibly, all 70mm prints were junked shortly afterwards.
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"3
Falke Bio" in November 1998. Now a conference hall.
3 Falke Bio officially closed after the last perfomance on Tuesday
December 14, 1982. The final film shown on the largest screen in Denmark
was a 35mm version of "Spartacus". The cinema
never re-opened commercially. January 17, 1983 the screen was taken down
and replaced by a considerably smaller screen on the rear wall. The new
screen was simply a piece of the big screen cut out to fit the smaller
flat frame. The cinema continued for a while with film club showings and
then it was over for good. The name was changed to 3 Falke Scenen [3
Falke Stage] and the old neon sign was taken down. The letters "B
I O" have survived and are installed at the editorial office of The
70mm Newsletter. The projectors were sold in 1986. Warner
Brothers seriously considered re-opening the cinema in 1986 as a multiplex
but the plans never were implemented. The auditorium still exists today
and is used quite often for theatre and smaller concerts, TV recordings
and large lectures and meetings. The projection room and the first 11 rows
of seats are gone. In December 1996, a 35mm projector, a screen, speakers
and Dolby Digital equipment was installed for a single performance of "The
Long Kiss Goodnight".
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The Best Cinema
This
is what made 3 Falke Bio famous. The Todd-AO screen.
Click on the image and see the enlargement
3 Falke Bio is regarded by many people as the best cinema there ever
was in Denmark. By projectionists in Copenhagen and devoteés of 70mm
film, who are old enough to remember, it is sadly missed and vividly
remembered as the cinema to watch 70mm and 6 Track Stereophonic
Sound.
Editors note. 3 Falke Bio was the best cinema I have ever experienced.
It was quite simply the perfect show […in Todd-AO]. The screen was wide,
curved and very, very big. It was a very short, almost square-shaped,
auditorium so the sense of a big screen was enhanced. I felt enveloped in
the film when the picture filled my entire field of view. Seeing films on
that huge screen meant something to me and I am certain this experience
started my interest in the tale of Todd-AO, DP70s
and the cinema. In 1982 I began as projectionist at the ill-fated 3 Falke
Bio and the rest is, as they say, history…
Sources: Interviews with Mr. August A. Andersen (early 1980s) and info
from his his scrap books. Description of 3 Falke Bio by Mr. P. Hummeluhr
dated December 2, 1958, Politiken October 17, 1958. Dagens Nyheder October
17, 1958. Berlingske Tidende October 17, 1958. Biografejerens Håndbøger.
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The 70mm films at 3 Falke Bio
Many 70mm films were shown several times. This list only notes the first
time each film was shown. Compiled by Per Hauberg (Years 1974-1977) and
Thomas Hauerslev (Years 1958-1974 & 1977-1983). All films listed here had
their Danish premiere at 3 Falke Bio except films noted *) = Re-run.
24.10.1958 "South Pacific" Scandinavian premiere
24.10.1958 "The Miracle of Todd-AO" Scandinavian premiere
29.03.1960 *) "Sleeping Beauty"
19.08.1960 "Porgy and Bess"
15.02.1963 "Oklahoma!"
15.02.1963 "The March of Todd-AO"
20.08.1963 "Mutiny on the Bounty"
15.10.1963 "Lawrence of Arabia"
15.06.1964 *) "West Side Story"
28.08.1964 "Becket"
26.12.1964 "My Fair Lady"
09.11.1966 *) "The Sound of Music"
03.03.1967 "The Bible…In the Beginning" in Dimension 150
20.11.1967 "The Dirty Dozen"
08.03.1968 "Doctor Dolittle"
22.04.1968 "The Comedians"
26.08.1968 "Gone With The Wind" European premiere
20.01.1969 "Where Eagles Dare" European premiere
06.06.1969 "Funny Girl"
23.01.1970 "Ice Station Zebra"
14.04.1970 "Hello, Dolly!"
10.11.1970 "Goodbye Mr. Chips!"
14.12.1970 "Kelly´s Heroes"
02.04.1971 "Waterloo"
14.04.1972 *) "Oliver!"
26.12.1974 "Thats Entertainment"
30.01.1975 "Earthquake" in Sensurround
27.02.1976 *) "Ben Hur"
26.04.1976 *) "Battle of the Bulge"
26.12.1976 "Logans´s Run"
07.03.1977 *) "Cheyenne Autumn"
03.03.1978 "Close Encounters of the Third Kind"
24.01.1980 *) "Ryan´s Daughter"
01.02.1980 *) "Those Magnificent Men in their Flying Machines, or how I Flew
From London To Paris in 25 hours and 11 minutes"
23.07.1980 *) "The Great Race"
30.07.1980 *) "2001: A Space Odyssey"
18.08.1980 *) "MacKennas Gold"
18.08.1980 *) "Dersu Uzala"
03.10.1980 *) "Paint Your Wagon"
03.11.1980 *) "The Agony and the Ecstasy"
10.12.1980 *) "Doctor Zhivago"
05.01.1981 *) "The Sand Pebbles"
14.01.1981 *) "Camelot"
A boxoffice chart of all films shown from November 1, 1958 until March 7,
1968 is available. Listed here are the 5 most successful films (All
presented in 70mm) in terms of audiences.
Title Boxoffice return Guests Weeks
South Pacific 7.728.053 782.710 201
My Fair Lady 4.860.848 441.444 87,6
The Sound of Music 1.384.114 122.712 28
Lawrence of Arabia 922.581 88.984 23
The Dirty Dozen 1.001.029 80.595 15
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